Corner Office: The Power of ‘One’
President and CEO Michael S. Hyatt on Thomas Nelson’s ‘radical’ move to eliminate all of its imprints and how his employees inspired the company to go ‘green.’
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Michael S. Hyatt, president and chief executive officer of Thomas Nelson, spoke with Book Business about the goals behind the One Company initiative, the impact the restructuring has already had on the publisher, and its recent launch of a full-scale environmental initiative.
● Why was it decided to restructure Thomas Nelson under the One Company initiative?
Michael S. Hyatt: … The imprints were dividing the presence of the Thomas Nelson brand and prohibiting vital collaboration [within the organization]. And, most importantly, the imprints were offering little to the customer. Customers [make] buying decisions not based on imprints, but rather based on authors, categories or current events.
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Janet Spavlik
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