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When a friend told me about how businesses are involved with FourSquare—for instance, she had checked-in at a restaurant and received a free drink as part of a promotion the restaurant was running with FourSquare—I became more intrigued. But still not intrigued enough to sign up. What finally pushed me to join was the January launch of Simon & Schuster (S&S) on FourSquare.
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Janet Spavlik
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