Reach for the Top
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Indeed, the Association of American Publishers, Washington, reports U.S. book sales rose 5.5% in 2002, to $27 billion—proving once again that, no matter how bad things seem, you can't keep a good book down.
Or a good book manufacturer. Despite competitive market conditions, high unemployment, war in the Middle East, a dearth of runaway best sellers, and a New York Times credibility scandal, the vendors we surveyed managed, in general, to hold their ground.
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