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Since the late Jurassic Period, books have been created with more or less the same process: A manuscript is developed, composed and designed for the printed page, and finally converted to a camera-ready or print-ready form. All that was well and good until pesky customers developed the audacity to ask for titles via new, digital channels—specifically the Web, e-readers and mobile devices. And, like it or not, this is beginning to require us to completely rethink the manner in which books are designed or constructed.
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Andrew Brenneman
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