RosettaBooks Named Publisher for AARP Original eBook Line
New York, NY - May 14, 2013—Leading independent eBook publisher RosettaBooks today announced that it has been named publisher for AARP’s original eBooks. The 37-million-member nonprofit organization is an advocate for Americans 50+ on crucial issues such as healthcare, employment security and retirement planning and a trusted source for lifestyle tips, news and educational information. Beginning with a range of subjects including caregiving, brain health, and driver safety, the first titles in the new line published by RosettaBooks are expected to be released this year. RosettaBooks will also assist AARP with various distribution arrangements and as an advisor on print-on-demand and related projects.
“Digital publishing offers a wealth of opportunities to speak to the wide interests of the vibrant 50+ community. We’re looking forward to addressing their aspirations, entertainment and recreational concepts, and topical issues with timely, insightful information in eBooks created hand-in-hand with RosettaBooks,” said Jodi Lipson, director of AARP’s Book Division.