Scholastic Announces Changes to InSchool Marketing Program
Move comes in response to scrutiny of coal industry-sponsored teaching materials.
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The statement explains that the InSchool Marketing Program will be "focusing on working only with a carefully selected list of non-profit, corporate and government partners," which will likely reduce the number of programs by about 40% from last year. This list will be established by the newly created Partner Review Board, which is made up of a curriculum editor, a teacher, a school administrator, a child psychologist and a parenting expert. The Board was also created as a way of "strengthening the editorial review of sponsored supplemental educational content and putting additional checks in place to ensure the accuracy and impartiality of the content."
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- Companies:
- Scholastic Inc.
- The New York Times
- Places:
- United States
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Danielle Cantor
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