A ‘Green’ Celebration
The Nickelodeon Magazine Group announced last year a new policy outlining environmentally sustainable objectives for its two major titles: Nickelodeon Magazine and Nick Jr. Magazine. Nickelodeon Magazine, with a circulation of 1.2 million, is the group’s first title to fully meet these objectives. The magazine’s pages are printed on 100-percent recycled paper, 80-percent of which comes from PCW. The paper also is FSCcertified and processed chlorine-free.
The Awards Committee
A committee of judges evaluated the nominations for the 2008 SustainPrint Leadership Awards, including Tyson Miller, director of the GPI; Andrew Van Der Laan, director, senior project manager, publishing operations projects group, Random House Inc.; Frank Locantore, director, Magazine Paper Project, Co-op America; and Laura Hickey, senior director, global warming education and training, National Wildlife Federation. Nominations were evaluated for their use of recycled-content paper, and use of paper certified as forest-friendly by an environmental certification organization. Also considered were the bleaching processes used, the company’s energy conservation efforts and carbon-footprint-reduction efforts, among other criteria.
The event, sponsored by LibreDigital, ended with a round of applause for all the recipients and perhaps some insights into the possibilities for other publishing companies to make some “green” changes of their own. BB