Semantic Strategies for Fueling Sales and Marketing

If most of your effort is being spent on digital, but most of your revenues are still coming from print, you're not alone. We can help at our upcoming webinar, Bridging the Digital Revenue Gap: Semantic Strategies for Fueling Sales and Marketing. Join us on Thursday, January 9th, as we examine strategies and technologies for achieving the next level of discoverability and analytics that can be used to fuel your ebook marketing reach and drive sales.

Our speakers are:

• Pavan Arora, Chief Innovation Officer, Aptara
• Hitesh Chitalia, Director, McGraw Hill Financial

We will discuss:

• semantic strategies for creating more powerful metadata
• preparing content for the next level of SEO
• leveraging predictive analytics for elevating sales and marketing approaches
• practical steps for incorporating semantic strategies in your workflow

Whether you're struggling to close a digital revenue gap, or ensuring you are ready for the next evolution of ebooks, this webinar will help you fulfill the promise of digital.

Sign up here.