"We are excited about the tremendous reception the Sesame Street eBookstore app is receiving from iPad users, who have already thrust us into the Top 10 of free apps downloaded in our category from iTunes," said Sameer Shariff, founder and CEO of Impelsys. "This consumer response is further illustration to the global book publishing industry that iPad apps are a crucial way of distributing their valuable digital content."
The Sesame Street eBookstore is run and managed by Impelsys and features a collection of Sesame Street eBook titles which cover 19 subject areas including letters, numbers, counting, colors and cultural appreciation. Popular eBook titles include Elmo's ABC Book, Abby in Wonderland, and Grover's Guide to Good Eating.
The Sesame Street eBookstore is powered by iPublishCentral, a 2010 SIIA CODiE Awards finalist for "Best Software as a Service Solution." The breakthrough digital publishing platform was developed by Impelsys, a fast-growing company that enables book publishers to deliver their content online with a cost-effective turnkey solution.
About Sesame Workshop
Sesame Workshop is the non-profit educational organization that revolutionized children's television programming with the landmark Sesame Street. The Workshop produces local Sesame Street programs, seen in over 140 countries, and other acclaimed shows to help bridge the literacy gap including The Electric Company. Beyond television, the Workshop produces content for multiple media platforms on a wide range of issues including literacy, health and military deployment. Initiatives meet specific needs to help young children and families develop critical skills, acquire healthy habits and build emotional strength to prepare them for lifelong learning. Learn more at www.sesameworkshop.org.
Impelsys, a leader in providing electronic content delivery solutions to the global publishing market, helps its clients compete, evolve and grow in an increasingly complex marketplace. Impelsys-powered technologies such as iPublishCentralTM (www.iPublishCentral.com) help publishers increase their revenues by delivering content online quickly and cost effectively. Impelsys' passion for client success has helped it build long-term partnerships with its customers becoming critical in the client's electronic delivery strategy. Leading clients include McGraw-Hill, Elsevier, Wolters Kluwer, Benchmark Education, Marshall Cavendish and Houghton Mifflin. Headquartered in New York, Impelsys operates across North America, Europe and India. For more information, please visit www.impelsys.com.