Press Release: Macmillan's St. Martin's Press First to Partner with Swagbucks to Launch Online Reading Discovery Platform

The READ discovery experience varies by title, enabling readers to interact and engage with media associated with each title. This enables the Swagbucks member to learn more about the book and ultimately make a decision to purchase it. The platform captures Swagbucks' engaged audience of more than 10 million members-of whom nearly 50% are self-billed "avid readers"-providing St. Martin's with a turnkey vehicle for readership growth.