Guest Column: The Key to Print-to-Digital Conversion: Simplicity
STM publishers, including Springer, were pioneers with e-journals. Learn how Springer built an integrated e-strategy based on its early experiences.
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
While this transformation is far from complete, some standards and best practices have begun to take shape. We may at least be, as Churchill's famous phrase goes, at the "end of the beginning." Over the last decade, Springer Science+Business Media has made the transition to a blended strategy that fully embraces both print and digital content delivery. Here are some lessons from Springer's experience.
0 Comments
View Comments
- Companies:
- Springer Science + Business Media
- People:
- George Scotti
George Scotti
Author's page
Related Content
Comments