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Ellen Harvey
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Only half of iPad owners read ebooks on their devices, according to Simba Information’s latest study, The iPad and Its Owner: Key Trends and Statistics 2014. The study is Simba’s second publication on iPad usage and is the culmination of a proprietary, nationally representative survey of 2,000 adults. The big takeaway from The iPad and Its Owner is that access to ebooks on tablets does not translate to ebook purchases.
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- Companies:
- Simba Information
- People:
- Michael Norris
E
Ellen Harvey
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Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.
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