Distribution Evolution
The University of Chicago Press evolved a digital content distribution strategy that not only manages its own content, but services other university presses as well.
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“We provide a very good service,” Kiely says. “Random House does the best trade distribution, and Chicago is the best university distributor. That’s pretty good company to be in.”
Kiely joined UCP during a period of significant transition. An Andrew W. Mellon Foundation grant used to set up a digital file-storage and short-run printing service for other presses ran out last year, leading to its conversion to a pay model.
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James Sturdivant
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