Dishing Content on Multiple Platforms

The staff of Zagat Survey LLC consisted of just Tim and Nina Zagat when the pair first set off in 1979 to compile restaurant reviews contributed by their friends to help create the first of their popular restaurant guides. The book series since has become virtually synonymous with dining, and the staff consists of 110 full-time employees, plus local editors in more than 70 cities around the globe. Tim Zagat, the CEO of Zagat Survey, faces the same challenges that other publishers do as his company prepares to face the opportunities and challenges that digital content delivery creates.