Where Do You See Opportunity for 2015? Take the Book Business Trendspotting Survey
'Tis the season to learn from your book industry peers -- and uncover new opportunities.
Will greater data intelligence enable book publishers to grow the book market? Will D2C sales and improved discoverability help publishers mitigate Amazon's stranglehold? Will publishers use digital printing to rebalance supply chain costs?
There are a lot of unknowns for the book industry in 2015. We'd like to take this opportunity to survey publishing executives and decision makers about where they predict growth for 2015 and which tools they expect to enhance their businesses.
Take the survey here. You will also be entered for a chance to win a $50 American Express gift card.
Book Business will also use this feedback to inform our editorial coverage and industry education initiatives.
We'll publish results of the survey on BookBusinessMag.com in January.
Denis Wilson is the content director for Target Marketing, Publishing Executive, and Book Business, as well as the FUSE Media and BRAND United summits. In this role, he analyzes and reports on the fundamental changes affecting the media and marketing industries and aims to serve content-driven businesses with practical and strategic insight. As a writer, Denis’ work has been published by Fast Company, Rolling Stone, Fortune, and The New York Times.