49.7: Percent of avid book buyers who refuse to go paperless. Nearly half of avid book buyers, compared to just 2.1 percent of regular book buyers, allegedly shudder at the thought of a digital book.
According to Richard Eoin Nash, vice president of Content and Community of Small Demons, the key to winning consumers' attention is to be innovative and discoverable. Nash, an industry veteran and well-known thought-leader, will be speaking at the Publishing Business Conference & Expo about strategies to revitalize the attention on books during his session, A New Way to Drive People to Content.
+29,029 ft.: If all the copies of "Steve Jobs," Walter Isaacson's biography of the late Apple CEO, were stacked, the pile would be taller than Mt. Everest.