Neal Goff

Neal Goff

Neal Goff is founder and president of the consulting firm Egremont Associates, which helps K-12 and consumer publishing clients and educational technology firms with strategic planning, marketing, new product launches and the development of strategic partnerships. A former president of the Board of the Association of Educational Publishers, he is also co-author of the annual State of the K-12 Market report, published by MDR. Before founding Egremont Associates in 2010, Neal was President of the Weekly Reader Publishing Group. Before joining Weekly Reader, Neal held senior executive positions at Scholastic, Simon & Schuster and Time Inc.

Making Sense of the Turmoil at HMH

The headlines announcing Houghton Mifflin Harcourt’s disappointing third-quarter results were the kind that readers of the business press are used to seeing: “Houghton Mifflin Harcourt Sales Declined 7% in Q3 2016,” read one. “Houghton Slashes Expectations Again After Poor Quarter; Stock Falls Sharply,” read another. Was HMH’s stumble just another sign of how hard it…

In This Case, Publishers Should Root for the OER Guys

When an organization that has created open educational resources (OER), informally known as “free stuff,” and sues FedEx, how much should publishers care about the outcome? The answer: a lot. In case you hadn’t heard, a non-profit curriculum provider called Great Minds has filed a federal lawsuit against FedEx. Here’s the background. Great Minds is…

Should Educational Publishers Be Disruptors?

Call me old-fashioned, but I’ve never warmed to the idea that disruption is a good thing in business. I’m not a fan of companies that set out to disrupt the industries in which they operate (take that, Jeff Bezos and Elizabeth Holmes) and I am particularly skeptical about those that set out to disrupt education,…

In OER-Driven World Education Publishers Must Focus on Instructional Design

In an earlier blog post I made the statement that in the age of open education resources (OER), curation, not content, will be king. My thesis was that the sheer abundance of available content -- some produced by for-profit publishers and some from other sources -- reduces its value. The real providers of value, I…

Can Children Learn on Digital Devices? That’s the Wrong Question.

One of the issues that troubles parents and educators alike is the question of whether children can learn to read on digital devices, or if they need to read good old-fashioned books in order to become literate. Many people have strong views on both sides of this issue, but the relevant research is inconclusive. Along…

Do Print Books Have a Future in Tomorrow’s Classroom?

In my last post, I wrote about an agreement McGraw-Hill Education has reached with a supplier of Open Educational Resources (OER) that will make hundreds of thousands of digital assets available to educators and students within McGraw-Hill’s learning platform. What was notable about this deal is that McGraw-Hill’s customers will have to pay for access…

In the Age of OER, Curation Will Be King

A major conundrum for educational publishers is what to do about Open Educational Resources (OER) -- free materials, usually available in digital form, that educators can use in their classrooms in lieu of textbooks or more traditional supplemental materials. At a time when many K-12 publishers are still struggling to establish profitable digital business models,…

What Amazon's OER Platform Means for Education Publishers

One topic of discussion at Digital Book World earlier this month was the degree to which the “Big 4” technology companies -- Amazon, Apple, Facebook and Google -- are setting the agenda for what happens in the publishing industry. In the K-12 sector of the industry, however, it has seemed -- until recently -- that…

NCLB Gives Way to ESSA: What Does It Mean for K-12 Publishers?

At the end of 2015, Democrats and Republicans in Congress surprised nearly everyone by coming together to pass the Every Student Succeeds Act, or ESSA. This law, which replaced what was known as No Child Left Behind, or NCLB, embodies the federal government’s education policies and sets guidelines for billions of dollars in federal spending.…