Content Strategy

Press Release: Human Kinetics to Re-Launch Journals and Build a New Video eLibrary Platform on PubFactory
January 17, 2019 at 10:37 am

Hanover, PA—Human Kinetics, a leading publisher of specialized health and physical activity content for students, researchers, and professionals, has partnered with Sheridan PubFactory to host all their journal content and develop a new Video platform to launch in 2019. Human Kinetics publishes more than 25 journals, over 500 textbook and trade book titles, and more…

Press Release: Publishing Industry Veterans Launch Consulting Partnership
May 3, 2018 at 12:11 am

New York, April 27, 2018 -- Ken Brooks, Bill Kasdorf, Thad McIlroy, Bill Rosenblatt, and Bill Trippe announce the formation of Publishing Technology Partners (pubtechpartners.com), a new consulting partnership that will offer a broad range of experience and expertise from a single source to clients in all segments of the publishing industry and to suppliers…

Press Release: Book Industry Study Group Publishes New Best Practices for Keywords in Metadata
February 9, 2018 at 11:19 am

New York (February 8, 2018) - In support of its mission to maintain and implement standardized best practices for its members in the book publishing business, the Book Industry Study Group (BISG) has released an updated Best Practices for Keywords in Metadata, produced by the Metadata Committee and BISAC Subject Codes Committee Keywords Working Group. With…

Press Release: First Quarter Results Rise at Open Road Integrated Media
April 25, 2017 at 4:14 pm

New York, NY (April 25, 2017) – Open Road Integrated Media (OR/M), a digital media company, announced results for the first quarter ending March 31, 2017. Revenue rose 40% while gross profit increased 50%, and operating EBITDA improved 44%. The numbers reflect changes in comparison to the same period in 2016, and were reported by…

“The Content Trap” Is a Must-Read Book for Publishers
December 12, 2016 at 9:41 am

A recent trip to a local brick-and-mortar bookstore helped me realize that even the best algorithms and email campaigns can’t replace in-person product discovery. I noticed a book called The Content Trap sitting face-out on the shelf and couldn’t resist picking it up. Great title. Intriguing outline. Normally I’d make a note to grab the…

Audiobooks Were Set to Destroy Books — but Instead, They Opened a New World
December 9, 2016 at 12:06 pm

The turn of the century was approaching, and so was the death of the book. That’s what some were saying in the 1990s, as the Internet became ubiquitous. But in predicting print’s downfall, the prognosticators were 100 years behind the times. “Phonography will probably be the destruction of printing,” said the narrator of “The End…

Press Release: Universal Cable Productions Partners with Wattpad for Original TV Content
November 22, 2016 at 1:16 pm

TORONTO — November 22, 2016 — Wattpad, the global multiplatform entertainment company, and Universal Cable Productions (UCP), a division of NBCUniversal Cable Entertainment, have partnered to develop original content across multiple categories that will influence future television programming. UCP will produce a number of television projects derived from Wattpad content across multiple categories including: mystery/thriller,…