E-Books and Interactive Publishing

New Digital Book Accessibility Certification Program Announced
June 26, 2017 at 12:40 pm

A new Accessibility Certification Program offers a straightforward mandate for the international publishing industry: Make accessible books available to everyone who wants them at the time and place of their choosing. The post New Digital Book Accessibility Certification Program Announced appeared first on Digital Book World.

Press Release: Open Road Integrated Media Newsletters Reach One Million Subscribers
June 26, 2017 at 9:04 am

New York, NY (June 22, 2017) – Open Road Integrated Media (OR/M), a digital media company, announced that its newsletter business has reached the 1,000,000-subscriber mark. Lead by Early Bird Books, for fans of discount deals, The Lineup for fans of true-crime and horror fans and The Portalist for fans of science fiction and fantasy,…

3 Reasons To Shed No Tears If Your Book Is Rejected By BookBub
June 23, 2017 at 7:00 am

A single ad on BookBub can generate thousands of downloads a day. No wonder authors can’t stop talking about this book discovery vehicle. Problem is, you can’t simply purchase an ad on BookBub. The service must choose you—and it turns away 80% of its applicants. If your book is not chosen, don't despair. Here are…

Anthologies: Joining With Others In Marketing To The Masses
June 21, 2017 at 10:50 am

A lot of people that ask me how I got started marketing my books. There are so many options out there for marketing your books, and as you probably know, some are effective, and some… not so much. I’ll tell you about the number one way I marketed my books early on when I didn’t have a…

3 Steps to Crafting Your Public Persona For An Author Speaking Engagement
June 19, 2017 at 11:51 am

Planning a speaking engagement or book signing? Before you get behind the podium, review these three important steps. Dana Kaye tells you how to make a great impression for yourself and your book. The post 3 Steps to Crafting Your Public Persona For An Author Speaking Engagement appeared first on Digital Book World.

There’s No Such Thing As A Self-Published Author
June 16, 2017 at 8:00 am

No successful authors today can really publish all by themselves, so let's find a new moniker that acknowledges the team-management elements of the job. The post There’s No Such Thing As A Self-Published Author appeared first on Digital Book World.

Authors, Grow Your Fan Base By Leading A Book Club
June 14, 2017 at 9:54 am

Authors who create their own online book clubs can expand their reader base and make their books more discoverable. Candide Kirk shows you how to create a reading club that inspires fan loyalty. The post Authors, Grow Your Fan Base By Leading A Book Club appeared first on Digital Book World.

EPUB Accessibility 1.0: New Opportunities for Authors, Publishers and Readers
June 12, 2017 at 10:04 am

The EPUB Accessibility 1.0 standard makes publications available to many readers who can’t access print materials. It’s a marriage of technology and content, and can serve as a means to expand and enhance what we think of as a book. Ebook designer Kevin Callahan shows us some of the features of this new standard. The…

3 Steps To Know Your Audience For Increased Book Sales
June 9, 2017 at 8:00 am

Authors who take the time to get to know who they are writing for are able to engage with them genuinely. Marketing experts Catherine Dunn and Nikki Halliwell show you how to get to know your readers in 3 steps. The post 3 Steps To Know Your Audience For Increased Book Sales appeared first on…

A.I. Chatbots Are Evolving the Author Platform
June 5, 2017 at 10:19 am

Over the past five years, the strength of the platform that authors and publishers use to connect with and engage their audience has become one of the critical factors in the commercial success of their books. Today we are seeing the evolution of the author platform to include chatbots, a conversational interface to the web…