Powerful continuing growth of books on digital platforms both eBooks and Downloaded Audiobooks are highlights of the February 2011 sales report
Many digital marketers like to think of themselves as reinventing the wheel—when it comes to selling directly to consumers, old-school marketers couldn't possibly have anything to teach them. That was the impression he recently got from one 20-something-year-old marketer, said Neal Goff, president of New York City-based consulting firm Egremont Associates, on Tuesday afternoon during his session at the 2011 Publishing Business Conference & Expo in New York City.
As I write this, I am not only in the midst of Book Business production, but the holiday season as well—parties, decorating and card writing, and lots of gift shopping. In the course of my shopping, I've managed to buy a few books as presents for, well, myself. (I've been good, Santa, I promise.) I…
Recently Amazon.co.uk eliminated their discounts on ebooks within 24 hours of being notified by big publishers (Penguin, Hachette and HarperCollins) that retailers would no longer set the selling price of books; publishers would now dictate the terms. As a result, the pricing of many ebooks were marked up to equal or even higher than the printed versions.
This led to a revolt by readers who took to their keyboards and gave poor ratings to the affected books on Amazon's UK site. More than 600 complaints were lodged with publishers for what they believed were actions spurred by greed.
We reported a few days ago that Kobo has launched a eBook gifting program and Amazon was quick to launch their own program that allows people to buy and send eBooks to someone with a valid email address.
RoyaltyShare, Inc. today announced the launch of Sales Feed Price Validation, an important enhancement to its industry leading Digital Advantage for eBooks™ platform.