Technology

I come to novel writing by way of advertising, and I tend to view the task of marketing one’s books through an advertising lens. It took me a long time to get an agent for my newly published book, Mistress Suffragette (Penmore Press, 2017), so I was able to devote plenty of attention to thinking…

The news that children’s audiobook sales have gone up while ebook sales have declined doesn’t surprise me. It’s not because there’s anything wrong with ebooks. But for as long as I can remember, I’ve loved being read to. A Stack of Picture Books and a Record Player Like many other kids, I lay in bed…

When I co-founded the Fuse Literary agency in March 2013, my partner Gordon and I were clear on one thing: We wanted to create the model for the literary agency of the future, one where digital storytelling was a foundation pillar. To us, storytelling should be the central part of any author’s career, but where…

Ciao bella! I’ve recently returned from the Bologna Children’s Book Fair in Bologna, Italy, and “WOW” is the best expression of this book lover’s experience. I am happily at home in any library or bookstore, so imagine my sheer joy at seeing children’s books from 1,200 exhibitors and 75 countries. I explored the fair over…

If you’ve read many books by DIY authors—and chances are you have—you might have stumbled across the occasional one full of formatting errors. It doesn’t give the best impression, does it? These mistakes detract from the flow of the book and are a certain route to one-star reviews. So how can you make sure your…

The world of digital publishing is constantly growing and changing. New technologies, new markets, and new techniques for maximizing sales appear every week. Digital Book World keeps you up to date on all you need to know. At DBW, we are growing and changing, too. We want to make DBW even more relevant to you,…

The description of your book in an online store is a vital element of your digital book’s sales strategy. The description (commonly called a blurb) acts like a shop clerk in a digital bookstore. You want that clerk’s pitch to be as convincing as possible. The blurb, however, plays a second and perhaps even more…

The digital audiobook industry is trending up. The recent launch of RBmedia, a digital audio company that brings together the management of several technologies that specialize in spoken-word audio, casts a spotlight on this growth. In recent years, spoken-word media has increased in both sales and the number of titles being published. The latest statistics…

Before the digital age, information consumption via mobile devices was considered an optional trend among print content creators and publishers. Now it is practically a professional imperative. In fact, recent studies show that several major traditional print publications regained significant growth by introducing mobile content to their digitally focused audiences. Today’s professional—and her office environment—are…

NOTE: The following represents personal opinion, not that of IDPF or W3C. A self-appointed “Save the IDPF, Save EPUB” committee has recently formed to publicly attack the IDPF/W3C combination plan and announce a campaign of its own with the goal “to keep the IDPF going as a standalone trade organization.” This group sees the combination…