Berryville Graphics

Your Options in 'Green' Printers
June 1, 2009

Regarding the book manufacturing industry’s commitment to “green” principles, it could be said that a page has truly turned. Over the past decade, consideration of climate impacts and paper sourcing has become central to the industry’s approach, and, along the way, many manufacturers have discovered ways to balance the need to economize, invest in infrastructure and reduce environmental impacts—often through innovative policies and practices that manage to do all three.

Digital Paper Pitfalls
February 1, 2004

The paper selection process for books printed digitally differs radically from that of books destined for offset. What designers and production managers should know. Choosing the right paper for a book printed digitally can make or break such on-demand publishing projects. Digital paper has unique reflective, color, sensory, and operational characteristics compared to paper destined for, offset or other printing technologies. For example, digital paper has increased moisture, is smoother, and more dimensionally stable. The more precisely the edges are cut, the more efficiently the paper moves through the press. Digital papers are smoother than offset papers for good toner

TV Host Puts Supply Chain to the Test
May 1, 2003

Book editors, publicists, and marketers sent a collective "thank you" to media queen Oprah Winfrey, when the Association of American Publishers presented her with its AAP Honors award. The reason for the award: Oprah's Book Club, a wildly popular segment of The Oprah Winfrey Show. The segment routinely turned titles into bestsellers. But while publishers love the show's impact on revenues, dealing with massive, often unexpected surges in demand can vex even the most efficient supply chain. The format of Oprah's Book Club was simple and effective. Winfrey chose a novel, then broadcast a reader discussion and author interview. The first book featured: The

The Need For Speed
August 1, 1998

Publishers want faster turnaround--and printers know it. By Rose Blessing Today's book manufacturers are under the gun. Yes, publishers have always wanted faster turnaround for less money. What's new is that today's publishers not only want it; they demand it--and expect to get it. And printers feel they have to provide it. As Bertelsmann's Wayne Taylor, president and CEO of Berryville Graphics, phrased it, "We are not in the book manufacturing business. We are in the publishing business. We have to be a partner with our publishing clients and give them what they want when they want it -- even if it means working