Much has changed in the way authors publish and promote their books. With the growth of online book sales, consumer adoption of digital books, and social media, even more channels are available for authors and publishers to connect to audiences.
Borders Group
(Press Release) ANN ARBOR, Mich., Sept. 01, 2010, PRNewswire via COMTEX—Borders today announced it is teaming with Build-A-Bear Workshop(R) to bring the popular teddy bear to life in more than 500 Borders superstores nationwide.
Two-thousand ten may be remembered as the year of the iPad, but if the recent buzz around e-readers is any indication, a rising content-delivery-device tide truly does lift all boats.
(Press Release) TORONTO, ON —August 11, 2010— Kobo, a global eReading service, today announced that Fairmont Gold guests will have access to Kobo eReaders featuring a library of new and bestselling Random House books.
Not to be left out of the fast-growing e-reader and e-book arenas, Borders now has its own e-reader, the $150 Kobo eReader. With it, you can read e-books purchased from Borders' online store, which is powered by Kobo Inc.
(Press Release) ANN ARBOR, Mich., July 7, 2010, PRNewswire via COMTEX—Borders Group, Inc. (NYSE: BGP) today announced the launch of the Borders branded eBook store, powered by global eReading service Kobo(TM). Borders' goal is to secure a 17 percent share of the eBook market by July 2011.
Borders Group, Inc. (NYSE: BGP) today announced a strategic investment and commercial partnership with Kobo, Inc., a global eReading service that is the newly named spin-off of Toronto-based Indigo Books & Music Inc.'s Shortcovers digital reading initiative.
It used to be straightforward. A publisher sent out a catalog of new releases, promoting certain titles to bookstores. Marketing proceeded through fixed channels and seasonal rituals, and, year after year, everyone knew their place in the dance. Not so anymore.
If the Internet has taught traditional media anything, it’s that valuable content should be protected or it will quickly lose its worth. Letting music, news articles or whatever fall into the hands of those who do not value it has been toppling old media companies left and right, and is likely to continue. Take newspapers: Had their stories not been copied, pasted, snarked upon and uprooted far from their original sources (and the advertisers), there wouldn’t be nearly as many journalists in the unemployment line today.
NASHVILLE – David "Skip" Prichard, President and CEO of the recently formed Ingram Content Group Inc., today announced the organizational structure designed to make it easier to do business with the new company.The creation of Ingram Content Group was announced three weeks ago by John R. Ingram, Chairman, who said the change would "fully integrate"…