Da Capo Press
Berkeley, CA (July 8, 2013) — PGW and Grove Atlantic announced today that they have entered into a multi-year extension of their existing print and digital sales and distribution agreement. “PGW’s long standing partnership with Grove Atlantic is a testament to the mutual respect and admiration we have for each other,” said David Steinberger, President and CEO of The Perseus Books Group. “We are gratified that Grove has chosen to extend their relationship with PGW and look forward to their continued success.”
In most publishing houses, marketing and publicity are separate departments. And they should be. Even though each is tasked with book promotion, their methods and responsibilities are actually quite different: Publicity reaches the consumer through the media, and marketing reaches the consumer directly. But just because they're different, it doesn't mean the two departments can't — or shouldn't — work closely together. In fact, in this ever-changing marketplace, they need to work together like never before.
In many ways, Boston's publishing industry is a mirror on the iconic city. Though relatively small, the city and its publishing are known for history; for being a center for academics, thought and innovation; and for being a hub of independence and rebellion that triggers change. In these times of rapid transition in the industry, Boston just might be the place to see big changes happen in publishing.
If days one and two of Book Expo America were a blur of information-packed sessions, days three and four were a whirlwind of appointments, chance meetings and tote-bag lugging.
Friday we met up with Jamie Israel of SPi Global, then hustled over to the Spain pavilion to meet with Edie Reinhardt and Marcelino Elosua of Lid Publishing, who have some fascinating new initiatives in the pipeline (and should have some news to announce in the fall).
The six major annual book design shows listed above continue to anchor our industry in its traditions of craft, even though painfully unadorned ebooks and cluttered multimedia platforms proceed apace, charting their own course. Whatever the wide range of book show presenting criteria, as shown in the survey that follows, ultimately the purpose of book design is to enhance the readability and message of the book itself.
Print will survive and thrive in those areas where it continues to fulfill that purpose. Where digital media prevail, irrepressible design aspirations will soon follow.
While some shows are beginning to provide digital edition categories (mostly fixed format and multi-media), print editions continue to be foundational platforms for book design and organization — at least for the time being. Leading edge designers are exploring ways to bring design criteria into the reflowable formats.
Edwards Brothers Malloy is pleased to announce its support for World Book Night, an annual celebration designed to spread a love of reading and books. In one day, April 23, 2012, the organization and its thousands of volunteers will go out into their communities to promote books and reading by giving out half a million free paperbacks.
If distribution means getting books into the hands of sellers, circulators or readers, then a true profile of the distribution business would cast a wide net, beginning at the binding line and continuing through to the ‘long tail’ of online portals, used bookstores and curbside pushcarts. However, if distribution, from the publisher’s view, means getting books to generate sales revenue, we can overlook all of the aftermarket, recirculation and reselling channels and focus solely on reaching stores, libraries, online and catalog warehouses and—increasingly, thanks to the Internet—direct marketing from the publisher to the consumer. In the article “Deconstructing Distribution,” in Book Business’