Last week in NYC, about 160 people attended the Content Marketing Master Class, which Publishing Executive co-hosted, along with our sister publication Target Marketing and content marketing guru Joe Pulizzi’s Content Marketing Institute. Some fabulous and energetic speakers such as Robert Rose addressed in specific and practical ways: What can we do to make a change in our business so that we can start using content marketing?
Content Marketing Institute (producer of the celebrated Content Marketing World conference), Target Marketing and Publishing Executive magazines are proud to announce that PR Newswire has signed on as the Gold Sponsor of their exclusive one-day eventóContent Marketing World NYC.
The day-long workshop event will focus on strategies for creating exceptional content to engage audiences and promote business growth. Leading the workshop are premiere content marketing experts Joe Pulizzi (founder of Content Marketing Institute) and Robert Rose (founder of Big Blue Moose).
Concierge Marketing, an award-winning book shepherd and micropublisher in Omaha, Nebraska, is using the Ebook explosion and other technologies to fuel their growth. The company will launch their 100th micropublisher this year, producing titles marketed nationally and internationally in non-fiction, children's picture books, and selected fiction. This year, the company will announce their first hybrid royalty-based title under their own imprint.
Penguin Group (USA) announced today the release of its Holiday eSampler featuring excerpts from over 40 frontlist, backlist, and upcoming titles. Available for free wherever eBooks are sold, this collection provides readers with the opportunity to browse sample chapters of a variety of adult and young adult books across genres: from bestselling thrillers and critically-acclaimed