Scholastic Inc.
New apps from Scholastic Media, Irwin Law and Springer.
World Book Night U.S. has announced the selection of its honorary national chairperson, Pulitzer Prize-winning journalist and bestselling author Anna Quindlen, and revealed the WBN 2012 U.S. book picks. In addition, World Book Night U.S. has opened the registration process for those wishing to become volunteer book givers.
Scholastic Corp.'s top-line results have been choppy in recent quarters, as revenue from educational publishing declined. The company has been spending heavily to invest in new technology such as e-books. To fund its digital growth, the company said this year it plans to reduce other costs and declared a voluntary retirement program. Chief Executive Richard Robinson said Thursday that the company is on track with its cost-cutting goals. For the quarter ended Nov. 30, Scholastic reported a profit of $82.8 million, or $2.60 a share, up from $74.9 million, or $2.14 a share, a
[PRESS RELEASE] For every Bookprint created at online community,youarewhatyouread.com, Scholastic Book Clubs will donate a new book to a child in need (up to one million books). Books will be distributed through the national school readiness initiative Reach Out and Read. What's a "Bookprint"? The five books
Scholastic Media, a division of global children's publishing giant Scholastic Inc., has announced a two-part holiday episode of its Emmy Award-winning PBS KIDS GO! series WordGirl, "A World Without WordGirl." The episode will play off of the Jimmy Stewart classic It's a Wonderful Life.
On America Recycles Day, FutureMark Paper Company rolled out the first high-recycled premium coated paper produced in North America especially for textbooks, cookbooks, children’s books and other picture books requiring premium print fidelity. Scholastic, an innovative children’s publishing, education and media company, is among the environmentally progressive companies using Future Book paper
Extra caught up with Scholastic's Leslie Garych, vice president of marketing services, and Tracy Van Straaten, vice president of trade publicity, to discuss the finer points of making the transition from a print-only catalog to one available in print and online.
Want some sass with that app? You should, if you want to get noticed in the increasingly crowded app marketplace, where your app needs to be clever, engaging and useful to pique a potential user's interest. Book Business toiled away in the app mines and unearthed these gems in which publishers do creative, fun or powerful things with book apps to really hook audiences.
Business buyers are professional people trying to make rational decisions for the good of their companies. The decision process can be lengthy since they have to justify the large expenditure. But if all goes as planned, you've not only sold a large quantity of books on a non-returnable basis, you have also set the stage for recurring revenue as they place blanket orders or buy other titles that you offer.
In a time of significant flux in the industry, publishing executives are faced with more pressure than ever to examine their businesses and make decisions that will lead them to a profitable future. Book Business checked in with the leaders of publishing companies of various sizes and scopes—from Scholastic to Springer to Merriam-Webster to Triple Crown—to find out what their best business decisions of the year have been.