Simba Information

SIMBA Report: Loss of Bookstores Does Not Translate to Increased Ebook Sales
July 24, 2012

A new study from research firm SIMBA Information reveals some unsettling information: The loss of physical bookstores in 2011 did not translate to ebook growth. The fourth edition of its Trends in Trade Book Retailing posits that the showroom effect is real, and that physical discovery is a factor, even in ebook sales.

"It may go against common sense, but the loss of hundreds of physical bookstores and several million square feet of book retailing space in 2011 actually negatively affected the expansion of e-book usage."

PreK-12 Market Sees Growth in Digital Courseware While Textbook Evolution Awaits: Simba Information
July 10, 2012

STAMFORD, CT--(Marketwire - Jul 9, 2012) -  Awaiting the implementation of Common Core State Standards and a turnaround in the economy, the PreK-12 publishing market is in a transitory period: experiencing strong growth in digital courseware while other key segments hold steady, decline or prepare to evolve. According to a recent report by publishing forecast firm Simba Information, the PreK-12 market will post a strong compound annual growth rate of 8.8% through 2015 for digital courseware, while textbooks prepare for a major shift. 

Shelf Awareness: Publishing in the Digital Age, a recap of the Publishing Business Conference & Expo
March 27, 2012

During alast week's Publishing Business Conference & Expo, Marcus Leaver, the outgoing president of Sterling Publishing, offered what he described as some "common-sense prescriptions" for book publishers. "We must offer consumers an amazing value for their dollars," Leaver said, arguing for a shift in emphasis on quality over quantity. "The world does not need another book," he added. "We're still publishing far too many."

Amazon: The Elephant in the Room
March 1, 2012

In 1455 Johannes Gutenberg produced his famous "Bible"—the first book printed with moveable type—launching what would become in subsequent centuries the modern publishing industry. In 1995, Jeff Bezos sold the first book through, launching what would produce in less than 20 years the end of the modern publishing industry.

Hyperbole? Perhaps not, when the earth-shaking influence of the e‑commerce giant's recent moves in publishing are taken into account.

E-books sales surge after holidays
January 9, 2012

Carolyn McCosh says she has loved "real books, the printed-on-paper kind," ever since she got her St. Louis Public Library card in first grade. The 45-year-old had little interest in e-books — until Christmas.

Along with millions of others, she unwrapped a Kindle Fire, a gift from her boyfriend and "a huge defining moment for me." Since then, she has bought $100 worth of e-books — from histories to mysteries — and wonders, "Am I a traitor to printed books?"