Book Business March/April 2011



Available for the iPad, iPhone and iPod Touch, "Peter Rabbit: Buddy Edition" incorporates technology allowing two people to remotely read aloud together.

At Your Service

Strong interest exists among both publishers and consumers in a fundamentally different e-book model: content delivery through subscription-based services.

eBooks ... By the Numbers

Since the beginning of 2010, for every 100 paperback books Amazon sold, the company reportedly sold 115 Kindle books across's entire U.S. book business.

Editor's Note: Bring Your Titles 
to the ‘Fourfront’

While active with other forms of social media, I never really "got" FourSquare. When a friend told me about how businesses are involved, I became more intrigued.

Fast Stats

98% of more than 600 respondents to a St. Louis Post-Dispatch poll who said changes to "The Adventures of Huckleberry Finn" should not be made.

Find Online Book 
Buyers Fast

Your website traffic will only grow when the crowds of would-be-interested Internet browsers begin to learn about your site, your books and your amazing content.

How Will E-books Impact Your Bottom Line?

The end of a calendar year is always an interesting time for the publishing industry and perhaps never more so than the close of 2010.

Lessons in App Publishing

Digital, interactive book apps are booming, especially in the children's space, making this an exciting time to be an app publisher.

Pressing Forward 
Into Digital Publishing

Recently named the new director of University of California Press (UC Press), Alison Mudditt is now at the helm of one of the largest university presses in the nation.

The New Era of Book Marketing

Publishers and authors are attending the hot cocktail party of 2011, but none of them are wearing fancy dresses or tuxedoes.

The Printers' Evolution

As is true of so many sectors of the economy in this volatile time, much is changing in the world of book printing, but not necessarily in sync.