Hudson Valley

Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.

You can take the New Yorker out of the city, but you can’t take the city out of the New Yorker. This is an important benefit if you are an ex-New Yorker (New York City, that is) like me, living upstate in the Hudson Valley and boarding before-dawn Metro North trains that get me to Grand Central Terminal in time for breakfast meetings, such as the one I just attended in the auditorium at the McGraw-Hill Building on Avenue of the Americas and 49th Street.

Publishers rely on the Internet or classified ads to spread the word about new positions, but how can you guarantee you will attract people with the best or even relevant skill sets? Furthermore, the more important question may be: Exactly what skill sets should you be looking for in today’s constantly changing publishing environment? Beyond the obvious characteristics any publisher would want in a new hire—intelligence, loyalty, enthusiasm, writing and editing skills, an eye for layout, business and marketing savvy, and so forth, publishers may wonder if they should expand the perimeter of the required skill set to prepare for embracing the multimedia

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