At the 18th Annual Galaxy British Book Awards ceremony in London, Lightning Source UK—a subsidiary of La Vergne, Tenn.-based Lightning Source Inc., a provider of digital publishing support and print on demand services—was honored with the Nielsen Bookdata Award for Innovation in the Book Industry. The company was recognized for the success of its Pilot Large Print Initiative, which makes books available on-demand in large-print format for the visually impaired. The initiative is the first of its kind in the publishing industry. “We’re absolutely delighted to win the award for innovation in the book industry,” said David Taylor, senior vice-president of global sales for
La Vergne, Tenn.
Special to BookTech by Danny O. Snow For centuries, publishers have wrestled with one simple but crucial question upon which their success often depends: How many copies should we print? On one hand, fundamental economics of printing encourage publishers to produce as many copies as possible to achieve better economies of scale and lower per-unit costs. Meanwhile, the cost of unsold copies can also erode profit margins. The sunny side of POD Print-on-demand (POD) increasingly offers today's publishers a good solution to this central dilemma. By allowing publishers to print exactly enough copies to meet market demands and no more, POD drastically reduces, or