The UNESCO Cities of Literature list has one or two rather curious inclusions, even though its criteria are focused on the strengths of current programs to support writers and literature, rather than deep world-historical literary and cultural significance. Dublin deserves to be on that list, certainly, and Edinburgh; but Melbourne comes as a little more [...]
Measuring the efficacy of social media marketing still isn't an exact science, regardless of what the gurus and ninjas tell you.
So how can we whittle all the thousands of social campaigns we've seen this year down to a definitive list of the '10 best of 2012'?
Do we gauge it on the number of new fans acquired, retweets, ROI, YouTube views, the number of people it reached, sentiment analysis, the amount of traffic it drove or maybe the number of new brand advocates it created?
Allen & Unwin and Murdoch Books are pleased to announce the sale of Murdoch Books to Allen & Unwin.
Murdoch Books is a leading independent Australian publisher of high-quality, illustrated non-fiction books, with a traditional focus on the food, leisure and lifestyle categories. Murdoch Books has been publishing successfully in Australia and internationally since 1991. They have offices in Sydney and Longon. Their distinguished authors include Peter Evans, Tessa Kiros, Luke Nguyen, Neil Perry and Adriano Zumbo. Murdoch Books is the publishing partner for marie claire Australia.
SYDNEY, AUSTRALIA--(Marketwire - Jul 9, 2012) - Australian Library and Information Association Conference - OverDrive, the leading global distributor of eBooks and audiobooks to libraries, schools and retailers, is accelerating its growth with the opening of a new office in Melbourne, Australia. OverDrive Australia supports the company's ongoing effort to deepen its relationships with library, publisher and bookseller partners in Australia, New Zealand and throughout the Asia Pacific region. At the Australian Library and Information Association Conference (Booth 24) in Sydney, July 10-13, OverDrive will introduce its new team members and showcase Next Generation services that enable instant access to eBooks and audiobooks, rich integration of digital content and a streamlined user experience.
From the press release: OverDrive, the leading global distributor of eBooks and audiobooks to libraries, schools and retailers, is accelerating its growth with the opening of a new office in Melbourne, Australia. OverDrive Australia supports the company’s ongoing effort to deepen its relationships with library, publisher and bookseller partners in Australia, New Zealand and throughout [...]
From the press release: MELBOURNE, Australia (June 25th, 2012) / eBook company – eBooks International – announces the official launch of their community dedicated specifically to the advancement and promotion of New Zealand eBook Authors. This community provides a free platform for NZ authors to reach and interact with a global audience. eBookAuthor.co.nz provides the author [...]