It's that time of the year! Amazon has released its great list of goofy facts about holiday sales . We don't have much to add to this list. It's a fun quick read. Here's the info from Amazon: Holiday Fun Facts Shipping: The last One-Day Prime order that was delivered in time for Christmas was placed on Dec. 22 at 11:59 p.m. PST and shipped to Ballwin, Mo. The item was “The Cook’s Herb Garden,” a book by Jeff Cox and Marie-Pierre Moine.
The numbers tell the story. There are 145,000 book titles vying for attention on bookseller's shelves. That's up a mere 3% over last year, according to market researcher R. R. Bowker, with little prospect for growth in this stalled economy. Book publishers have limited options to capture the attention of buyers. One tactic is increasingly popular: a striking cover. Vivid colors, metallic foil and inks, ultraviolet-cured compounds, 3D holograms, lenticular motion graphics—all are techniques finding favor with book designers and marketers. Intended to grab the eye or titillate the touch, these design techniques stand out, attracting readers to the detriment of lesser-styled competing