Just as crowd-sourcing and crowd-funding has taken off in recent years, it was clear this model was seeping into many other areas of business. One small startup that latched onto the model was Unbound, a UK startup that worked out that if they made their authors rock stars, then the fans would follow and subsequently fund a new model for publishing which did not require the "hits" model followed by traditional publishers. This was more a virtuous cycle where fans would fund new books and authors could generate new fans.
Penguin held its Halloween party at its Soho headquarters the Friday before Sandy in an atmosphere of foreboding. Weather reports were forecasting a destructive path for the hurricane, but the employees were preoccupied by another impending storm. Dressed in their ghoulish costumes, they whispered about a takeover by rivals at Random House.
Within publishing, rumors that the companies might join forces felt like news of a merger between the Yankees and Red Sox.
Scholastic Media, a division of Scholastic Inc., the global children’s publishing, education and media company, today hosted ‘Clifford’s BIGGEST Birthday Party Ever’ – a live webcast event streamed to classrooms nationwide that kicks off a year-long 50th birthday celebration of Clifford the Big Red Dog®. In honor of the celebration, Mayor Michael R. Bloomberg, Mayor of the City of New York,proclaimed the day as 'Clifford The Big Red Dog® Day.'
Approximately 5,000 classrooms nationwide registered to participate in the event via livewebcast and watched as hundreds of first graders from New York City schools participated in the party in front of Scholastic's iconic SoHo headquarters. The children met Clifford’s creator, Norman Bridwell, shared their own birthday wishes for their favorite Big Red Dog, participated in some BIG birthday activities that reinforce the social-emotional, literacy and language skills that Clifford espouses, and finally, sang “Happy Birthday” to Clifford as a giant BIG red dog was revealed along the façade of the Scholastic building.
On Tuesday, Book Business' Senior Editor Jim Sturdivant and I visited with Open Road Integrated Media Co-founder and CEO Jane Friedman.
Independent bookstores, squeezed by competition from Internet retailers like Amazon, have long done something their online brethren cannot emulate: author events. And now many bookstores say they have no choice but to capitalize on this grand tradition.
They are charging admission.
Soho Constable, a new mystery imprint from Soho Press, will bring a line of British mysteries back into the hands of U.S. readers. The New York-based independent publisher is teaming up with Constable & Robinson, a British-based publisher who lost its previous U.S. partner when Carroll & Graf was purchased by Perseus Book Group last year. Soho will begin releasing Soho Constable titles in April. Soho Press Publisher and Editor-in-Chief Laura Hruska spoke with Book Business Extra about the genesis of this new imprint, which will constitute about a third of the publisher’s titles this year. Book Business Extra: How did you form