Jim Mills

In the first half of this decade, sales were skyrocketing for LeapFrog SchoolHouse—a division of LeapFrog Enterprises Inc. and publisher of interactive, research-based assessment and curriculum content for the PreK-8 education market. The Emeryville, Calif.-based company saw a boom in net sales from $8.8 million in 2001 to $55.2 million in 2004. In 2005, however, the company faced some hard (and controversial) times, and its sales began to drop. Last winter, LeapFrog SchoolHouse made a number of changes to get the company back on a growth track, including restructuring the organization, hiring a new president and focusing on its strongest segment within the

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