The publishing industry’s intensified movement toward going “green” was highlighted by recent reports from three major trade groups—the Book Industry Study Group (BISG), the Association of American Publishers (AAP), and the Printing Industries of America/Graphic Arts Technical Foundation (PIA/GATF). In this column, I summarize the major features of each of these reports, as well as note a bit of contention on some of the findings, that point to the why and how of going “green” for publishers and book printers. (For an extensive and very useful backgrounder, check out the article “The Green Team,” by James Sturdivant, in Book Business, February 2008, also
John Muir
Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.
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