Thomas Nelson President and Chief Operating Officer Mark Schoenwald has been promoted to president and chief executive officer, the religious publisher announced this week. He will replace current CEO Michael Hyatt, "who is stepping out of active management of the company but will continue to serve as chairman of the board," according to a statement released by Thomas Nelson.
Michael Hyatt
Heather Fletcher is senior content editor with Target Marketing.
Today, Thomas Nelson CEO Michael Hyatt wrote in his blog "Why the iPad Couldn't Kill the Kindle."
He wrote: "When Apple launched the iPad last spring, most everyone assumed it would kill the Kindle. After all, the iPad had a multi-touch screen, a crisp, color display, the ability to view books, photos, and movies, and run thousands of applications."
He also writes: "it is clear that we have two distinct product classes here with less overlap than originally thought. Apparently, the market is big enough for both."
On this point, I don't disagree, however, I don't believe the battle is over.Publishers are increasingly using “book trailers” to raise awareness for their books. We are certainly using them here at Thomas Nelson.
(Nashville, Tenn.) Thomas Nelson, the world's largest Christian publisher, announced today that an investor group led by Kohlberg & Company has acquired a majority of its stock. This investment will significantly improve the company's capital structure and eliminate the majority of its long-term debt.
Christian publisher Thomas Nelson has partnered with self-publishing company Author Solutions Inc. (ASI) to launch WestBow Press—a Christian self-publishing imprint. According to an ASI press release, "The alliance will allow authors to benefit from the market leadership of Thomas Nelson, while taking advantage of ASI’s technology and services that make publishing easy, affordable and available to anyone."
Thomas Nelson is not in the process of being sold, says Michael Hyatt.
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