Paris Hilton

If you look at “Tom Cruise: An Unauthorized Biography” as an equation—say, America’s most controversial A-lister + one of the world’s most titillating celebrity biographers + a secretive, litigious religion (+ as a bonus, a Writers Guild strike that has much of the entertainment biz on its heels)—you might guess that a publisher needs simply to sit back and let the money roll in. But that’s just never the case, is it? Yes, the book’s publisher, St. Martin’s Press, is reveling in the eye of what we’ll call a perfect storm of self-perpetuating buzz with the Andrew Morton-penned celeb-bio. Yes, prelaunch reports

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