Peter Jackson

Booktrack, a startup out of New Zealand that creates soundtracks to accompany e-books, has raised another $5 million in funding to make sure that reading is no longer a quiet activity.

Led by COENT Venture Partners and Sparkbox Ventures, the Series B round brings Booktrack's funding total to $10 million. Previous investors include Peter Thiel's Valar Ventures and filmmaker Peter Jackson's Park Road Post Productions.

Booktrack launched its first two tracks on the app store four years ago, and today the company offers a library of 15,000 titles to its 2.5 million users.

A 15-year-old Charles Ardai wanted to interview Isaac Asimov for a magazine article about a new videogame based on the latter’s novel Robots of Dawn. Ardai called up the science-fiction writer’s publisher, Doubleday, and said, “I’d like to interview Isaac Asimov for an article about his new video game.”

“That’s great, but we can’t give out his number,” the Doubleday employee replied.

“No, no, he gave me his phone number,” bluffed Ardai. “But something got spilled on it and I just can’t read it.”