How the Decision Process Has Changed

Making a decision with significant impact on your business is never an easy event. And it is getting tougher with the availability of Big Data, a faster rate of technology change, increased competition and multiple variables to consider. Here are the Top Ten Ways in Which the Decision-Making Process Has Changed.

1. Publishers must make judgments about increasingly ambiguous factors.
2. The pace of change is moving faster with no indication that the book-publishing environment will stabilize.
3. The long term is not as far out as it used to be and the timeframe within which decisions are made and have relevance is shorter
4. Situational awareness is more important since big sales opportunities arise and vanish quickly
5. Big Data makes more quantitative information that we must unite modify qualitative factors
6. Sales through bookstores are no longer the foundation of book sales and distribution
7. There are many sources of information available, and sometimes the data is conflicting
8. The consequences of your decisions impact more layers of decisions, now and in the future
9. Decisions are not made in a vacuum and opinions of other trusted people should be sought
10. As the customer base expands, more variables must be considered, and the impact of your decisions effects more people