Books: Market Dynamics Taking Hold
Sponsored by: Canon Solutions America
Speakers: Greg Anastas, Director of Client Solutions, Nielsen Book and Barb Pellow, Group Director, InfoTrends
Large publishers are downsizing, brick-and-mortar bookstores are closing, and readers are embracing ebooks. Changes in the book business are affecting everyone who deals with the book trade, including literary agents, wholesalers, distributors, reviewers, printers, and truckers. The real winners are the authors and smaller publishers. Discover what is happening so you can take advantage of the changes rather than being buried by them.
In this session, our speaker, Greg Anastas, Director, Client Solutions, Nielsen Book will discuss the following topics:
• How did we get here?
• What is the current state of the book market?
• Where are the areas of opportunity and growth?
• What do you need to know about ebooks?
• How can book publishers take advantage of changing market dynamics?
Sponsored by Canon Solutions America
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