By Eugene G. Schwartz | Posted on May 08, 2013
Tim O’Reilly has got to be one of the Industry’s most creative and challenging thinkers. He is a pioneer in popularizing the Web 2.0 concept — the social networking and interactive applications of Web usage. He and his team have built an impressive global enterprise that from its beginnings has been on the leading edge of our movement from the codex to multimedia content in the cloud.
The widespread regard he and O’Reilly Media had achieved in the publishing world for their
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By Eugene G. Schwartz | Posted on April 12, 2013
The Supreme Court clarified early in April in Kirtsaeng v Wiley that the “first use” doctrine in copyright law applied to any work lawfully manufactured anywhere in the world and purchased anywhere in the world. This ruling upset many in the publisher world, and relieved many in the library and bookseller world.
First use means that after purchase of a legally manufactured copyrighted work, the user can resell, rent or loan the work without permission of, or royalty payments to, the
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By Eugene G. Schwartz | Posted on March 06, 2013
The six major annual book design shows listed above continue to anchor our industry in its traditions of craft, even though painfully unadorned ebooks and cluttered multimedia platforms proceed apace, charting their own course. Whatever the wide range of book show presenting criteria, as shown in the survey that follows, ultimately the purpose of book design is to enhance the readability and message of the book itself.
Print will survive and thrive in those areas where it continues
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By Eugene G. Schwartz | Posted on January 04, 2013
Where is the book industry going, what will my workplace and career opportunities be like, what do I need to know to keep up with the times? Or, in a more cosmic vein, what does the future hold?
In an effort to answer these questions, publishers have settled each year into a series of industry meetings of general interest. Each has a unique theme, as noted below. They make the effort to bring together a cross section of publishers, associations, service providers and media
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By Eugene G. Schwartz | Posted on December 19, 2012
For 36 years, an undaunted Irwin Zucker, himself a public relations professional, has been hosting bi-monthly meetings of the Book Publicists of Southern California, bringing together at each event a hundred or so published authors and authors on the way: to share ideas, display their works, and to learn how to sell more books.
As with IBPA -- which started a few years later as the Publishing Association of Southern California (PASCAL), with then former PW Publisher Dick Bye as
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