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The Business of Doing Books

The Business of Doing Books

By Eugene G. Schwartz

About Eugene

Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.

 

Literally Speaking

The Stories Behind the Stories We Publish

Lynn Rosen
Calling All Young Adult Publishers!
May 16, 2013

I’d like to introduce you to my friend Alexander Christou. Xander, as he likes to be called, is eleven years...



Pub Ex Machina

Tales From the Crossroads of Publishing and Technology

Brian Howard
Is anyone still paying attention to the DOJ/ebook antitrust case?
May 15, 2013

I guess I'd forgotten. Now that all the the publishing players have settled, abandoning agency pricing and returning to the...



Michael Weinstein's Publishing Panorama

Michael Weinstein
Reports of the Bookstore's Death Are Greatly Exaggerated
May 13, 2013

There’s been a great deal of conjecture lately about the future of the bookstore: What will happen to the B&N...



Brian Jud's Beyond the Bookstore

Brian Jud
Is Competition Good For Your Business?
May 6, 2013

General business theory suggests that a new company is more likely to thrive if it faces less competition. Therefore, entrepreneurs...



Change Itself Overtakes “Tools of Change”: What’s Next?

Tim O’Reilly has got to be one of the Industry’s most creative and challenging thinkers. He is a pioneer in popularizing the Web 2.0 concept — the social networking and interactive applications of Web usage.  He and his team have built an impressive global enterprise that from its beginnings has been on the leading edge of our movement from the codex to multimedia content in the cloud.

The widespread regard he and O’Reilly Media had achieved in the publishing world for their

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Companies Mentioned:

Copyright Law: We Have Created a Monster. How we did it, and how to work around it.

The Supreme Court clarified early in April in Kirtsaeng v Wiley that the “first use” doctrine in copyright law applied to any work lawfully manufactured anywhere in the world and purchased anywhere in the world. This ruling upset many in the publisher world, and relieved many in the library and bookseller world.

First use means that after purchase of a legally manufactured copyrighted work, the user can resell, rent or loan the work without permission of, or royalty payments to, the

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The Book Shows Go On: Everything you need to know about book production and design awards and shows in 2013

The six major annual book design shows listed above continue to anchor our industry in its traditions of craft, even though painfully unadorned ebooks and cluttered multimedia platforms proceed apace, charting their own course. Whatever the wide range of book show presenting criteria, as shown in the survey that follows, ultimately the purpose of book design is to enhance the readability and message of the book itself. 

Print will survive and thrive in those areas where it continues

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2013 Meeting Guide: At the Trade Shows: Hope and Opportunity Spring Eternal

Where is the book industry going, what will my workplace and career opportunities be like, what do I need to know to keep up with the times? Or, in a more cosmic vein, what does the future hold?

In an effort to answer these questions, publishers have settled each year into a series of industry meetings of general interest. Each has a unique theme, as noted below. They make the effort to bring together a cross section of publishers, associations, service providers and media

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Stirrings from the Old and New Publishing Scene out West

For 36 years, an undaunted Irwin Zucker, himself a public relations professional, has been hosting bi-monthly meetings of the Book Publicists of Southern California, bringing together at each event a hundred or so published authors and authors on the way: to share ideas, display their works, and to learn how to sell more books.

As with IBPA -- which started a few years later as the Publishing Association of Southern California (PASCAL), with then former PW Publisher Dick Bye as

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