Baker & Taylor Releases Innovative New Ordering System
TS 360 Designed to Help Retailers Find and Order Books & Entertainment Product Quickly and Easily
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TS 360 is also backed by the same outstanding customer service that retailers expect from Baker & Taylor. It will replace Title Source 3 and BT-Link Online.
"For our publishers and entertainment suppliers, this versatile new B-to-B platform provides the opportunity to efficiently and effectively target retailers across a wide variety of channels," said John Lindsay, SVP of Merchandising for Books, Music, Movies, Ad Co-op and Editorial. "There are more promotional outlets, with more robust multimedia capabilities, customized to audiences that will most likely to respond to the content."
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- People:
- David Cully
- John Lindsay
- Places:
- CHARLOTTE, N.C.
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