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California%20State%20University%20(CSU)<%2Fa>%20has%20launched%20a%20pilot%20program%20to%20license%20digital%20course%20content<%2Fa>%20for%20select%20courses%20from%20five%20educational%20publishers%3A%20Bedford,%20Freeman%20%26%20Worth%20(BFW)%20Publishing%20Group<%2Fa>,%20Cengage%20Learning<%2Fa>,%20McGraw-Hill%20Education<%2Fa>,%20Pearson<%2Fa>%20and%20John%20Wiley%20%26%20Sons%20Inc.<%2Fa>%20According%20to%20CSU,%20the%20program%20"promises%20students%20will%20pay%20the%20lowest%20price%20available%20for%20the%20licensed,%20digital%20version%20of%20their%20course%20materials%20that%20are%20interactive%20and%20engaging."%0D%0A%0D%0Ahttps%3A%2F%2Fwww.bookbusinessmag.com%2Farticle%2Fcalifornia-state-university-license-content-from-textbook-publishers%2F" target="_blank" class="email" data-post-id="5154" type="icon_link">
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The pilot program will collect and analyze student and faculty user data during the fall term to learn more about usage and preferences for digital materials.
“Offering faculty the choice of a licensing model gives them the option of finding the highest quality content at the lowest cost,” says Gerard L. Hanley, Ph.D., senior director of academic technology services for the CSU. “… This is a wonderful example of an academic institution and publishers working together for the benefit of our students.”
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