Publishers that currently are DailyLit sponsors include HarperStudio and Random House. "Publishers want to sell books, and DailyLit is all about helping them do that. We work with publishers in a number of different ways, and help them market their books to our over 150,000 readers," says Danziger. "We’ve built some interesting features such as an integration with Twitter in which people who link their DailyLit profiles to their Twitter accounts will have books they’re reading automatically tweeted to their followers. It’s a great way to quickly spread the word about a particular book in a matter of a few hours to a very large audience. Publishers also benefit from sales of books made through DailyLit—each installment of a book or excerpt includes a link to buy the book."