More Adventures in e-Books
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Fear of hubris prevents me from saying that the bankruptcy happened because netLibrary spent (and was continuing to spend) too much money developing the infrastructure but I can make the self-evident observation that the company could not structure itself in such a way as to provide an adequate return to its investors; its capacity was underutilized. I believe that the OCLC will see a pretty good return on its $20 million; it's cheaper and faster than developing and beta-testing such a system from scratch. (Marketing will of course be rather straightforward since their market is their membership!)
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- Companies:
- ContentGuard
- Texterity Inc.
- People:
- Derek Jeter
- Richard Nash
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