Plastic Logic Moves On To Next-Generation Product, Cancels Que E-reader Launch
Revised product strategy to bring industry's first advanced device using plastic electronics technology to market.
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Plastic%20Logic<%2Fa>%20has%20announced%20it%20is%20revising%20its%20product%20strategy%20and%20plans%20to%20shift%20its%20focus%20to%20bring%20to%20market%20a%20second-generation%20ProReader%20plastic%20electronics-based%20product.%20The%20company%20said%20it%20has%20cancelled%20its%20QUE%20product.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.bookbusinessmag.com%2Farticle%2Fplastic-logic-sets-sights-second-generation-e-reader%2F" target="_blank" class="email" data-post-id="4810" type="icon_link">
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"We recognize the market has dramatically changed, and with the product delays we have experienced, it no longer make sense for us to move forward with our first generation electronic reading product," said Plastic Logic CEO Richard Archuleta. "This was a hard decision, but is the best one for our company, our investors and our customers."
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- People:
- Richard Archuleta
- Places:
- MOUNTAIN VIEW, CALIFORNIA
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