Small Demons Announces Deal With Penguin; Expands Database Of Books
The data that Small Demons provides publishers grants greater flexibility in merchandising and promoting books while stimulating the literary industry as a whole. With this comprehensive data indexing provided by Small Demons, publishers now have more tools than ever at their disposal to reach consumers.
With Small Demons, avid readers, music connoisseurs, and movie buffs now have the opportunity to fully engage and connect with people, places, events, and the finer details of the stories they love. Small Demons is the first place of its kind where these readers are able to participate with stories outside of their pages and be directed to venues that offer further engagement. The Associated Press referred to Small Demons as "the book world's latest mind game and guilty pleasure and a proving ground that everything is really connected."
Publishing houses like Random House have jumped at the chance to work with Small Demons, as it gives them an opportunity to connect and cross market their books, generating publicity for books through the content people know and love. Publishers can now make books that were once hidden or lost in a sea of media discoverable again, satisfying the urge by consumers to find and interact with new and unique people, places and things.
Small Demons has thus far cataloged a total of 10,000 books and is adding thousands more monthly.