WOWIO, Inc. Issued Notice of Allowance For Patent Application Covering Advertising in eBooks
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“The patent will give WOWIO the right to exclude others from practicing any of the 32 allowed claims in the United States for a period of 20 years from the patent’s priority date,” added Hassid.
These 32 claims will create additional market barriers to competitors entering or in the advertising-supported eBook market. WOWIO, however, will be able to provide publishers with an opportunity to increase revenue streams by working directly with advertisers and begin to adapt advertising-subsidized pricing models.
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- Companies:
- Amazon.com
- Apple
- Microsoft Corp.
- People:
- Steve Hassid
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