Content and Digital Asset Management

The E-Book Piracy Debate, Revisited
May 9, 2013

The other day, I saw an interesting announcement from Tor Books UK, a publisher of science fiction and fantasy.

One year ago, the company tried a remarkable experiment: it dropped copy protection from its e-books.

Now, there are two batches of common wisdom. Most publishers, of course, think that strategy is insane. If you’re a publisher, copy protection is all that stops the pirates from freely circulating your goods. Your revenue will crash. Maybe you’ll go out of business.

Piracy not an issue after one year of selling DRM-free ebooks, says Tor Books
May 4, 2013

After nearly a year of selling ebooks free of DRM copy protection, Macmillan subsidiary Tor Books UK said that it has seen no increase in piracy on any of its properties. The company's editorial director elaborated in an extensive reflection on the decision earlier this week, writing, "The move has been a hugely positive one for us, [...] we’re still pleased that we took this step."

Are You Getting the Most Out of EPUB 3?
May 1, 2013

When EPUB 3.0 was officially unveiled at the Frankfurt Book Fair in October, 2011, it was taken by many as the spec to end all specs.

At last, we could really get to work creating ebooks with all the things we’d always wished for — basic things like the sophisticated typography and layout we can do in print, and beyond-print features like video and interactivity — as well as some things we hadn’t thought to want, like global language support and rich metadata. Not to mention something we knew we should do but that was “too hard” before: real accessibility. Best of all, we could make just one file that would work the same everywhere…

The euphoria didn’t last long. Sure, EPUB 3 told us how to do all those things; but did they all actually work anywhere?

That was 18 months ago. Guess what? Progress happens.

GinkgoTree
May 1, 2013

As the Book Industry Study Group report "Student Attitudes Toward Content in Higher Education" suggests, things are changing, and fast, for higher education publishing. And the Supreme Court's decision in Kirtsaeng V. Wiley is only going to hasten the speed at which higher ed publishers move to digital platforms for course content.

Enter GinkgoTree, a fresh-faced start-up from a group of former academics who, after bemoaning the lack of a cheaper alternative to expensive textbooks and a more elegant alternative to online course packs, decided that theirs was the solution they were waiting for.

Rethinking the Monolith
May 1, 2013

The era of the monolithic print textbook is coming to a close. The Kirtsaeng decision is the latest indication that it is not sustainable.

Atavist
May 1, 2013

Atavist, a multimedia storytelling platform which launched in January 2011, has received acclaim for its unique mix of longform journalism and an innovative content management system. In fact, the company has already received high-profile investment backing from the likes of Marc Andreessen and Google's Eric E. Schmidt. Co-founder, CEO and editor Evan Ratliff says: "We are this kind of hybrid outfit in that we're not solely focused on software or publishing. We are a media and a software company."

This media/software combo wasn't in the original plan. The initial goal was to be an innovator in the space called longform journalism, pieces of 5,000 to 30,000 words meant to be read in one sitting. "We started as an outfit that just wanted to do publishing, and a certain type of publishing: These short [pieces] between book and magazine [length]," says Ratliff — books that would be "multimedia" and "enhanced." "In order to that, we ended up developing our own publishing software to publish to multiple devices at the same time."

Fiction Science
May 1, 2013

We know that the era of "big data" has already fomented great change in book publishing. But it's also making waves in book scholarship. Academics are exploring new and fascinating ways of analyzing literature not as specific works but as corpora: huge bodies of works spanning decades and even centuries.

In his new book, Macroanalysis: Digital Methods & Literary History (University of Illinois Press), Matthew L. Jockers, a University of Nebraska-Lincoln Assistant Professor of English, takes readers into what he modestly calls "this thing I'm doing." "To call it a field is perhaps premature," he says.

Gale Announces National Geographic Kids
April 25, 2013

Gale, part of Cengage Learning and a leading publisher of research and reference resources for libraries, schools and businesses, today announced the launch of National Geographic Kids, the fourth resource in the National Geographic Virtual Library product line.

Copyright Law: We Have Created a Monster. How we did it, and how to work around it.
April 12, 2013

The Supreme Court clarified early in April in Kirtsaeng v Wiley that the “first use” doctrine in copyright law applied to any work lawfully manufactured anywhere in the world and purchased anywhere in the world. This ruling upset many in the publisher world, and relieved many in the library and bookseller world.

First use means that after purchase of a legally manufactured copyrighted work, the user can resell, rent or loan the work without permission of, or royalty payments to, the copyright holder. The used book and library markets, for example, are built on this foundation. Kirtsaeng was purchasing textbooks printed abroad more cheaply and reselling them in the U.S. Wiley lost on its claim that first use should also apply to the first U.S. sale of books manufactured and purchased abroad.

As Scott Turow, President of the Author’s Guild (of which I am a member), saw it in a New York Times op ed on April 7, “The Slow Death of the American Author,” the Kirtsaeng case was only the latest nail in the coffin awaiting authors. It cut off an additional revenue stream, since secondary sales do not pay royalties.