The Latest Marketplace Data Would Seem to Say Publishers Are as Strong as Ever
October 19, 2016 at 10:54 am

This post began being written a couple of weeks ago when I recalled some specific misplaced expectations I had for the self-publishing revolution and started to ponder why things happened the way they did in recent years. It turns out a big part of the answer I was looking for provides clarity that extends far…

Taking Book Search and Discovery to the Next Level
October 17, 2016 at 9:03 am

How are you helping consumers find the perfect book for their needs or interests? If you’re like most publishers, you offer a search function on your site. Visitors simply type in a topic and relevant titles from your catalog are displayed. This is pretty similar to how search works on Amazon. In both cases, book…

At Frankfurt: Supply Chain Meeting to Feature Nielsen Book’s New Metadata White Papers
October 14, 2016 at 1:23 pm

Next week, Nielsen Book is expected to make a presentation of a first-time US edition of its white paper, The Link Between Metadata and Sales, at EDItEUR’s International Supply Chain Seminar at Frankfurt Book Fair Hall 4.C, Room Concorde. The event is scheduled for 1 to 5:30 p.m. on Tuesday (October 18). EDItEUR coordinates development of international…

Google Experiments With Book Discovery…And Fails
October 3, 2016 at 12:45 pm

Even though you probably never stray from the Kindle reader app I’d like to encourage you to expand your horizons. It’s a good idea to keep an eye on Apple’s iBooks and Google Play, for example, to explore other platforms and keep Amazon honest. After all, Amazon’s need to innovate diminishes if ebook platform competition…

Old Media, New Media, Data Media: Evolving Publishing Paradigms
September 27, 2016 at 1:48 pm

It is not so long ago that we routinely talked of Old vs. New Media. The “Old” was characterized by the investment in and creation of content, which in turn gave rise to a common set of properties — definitive and authoritative journalism and scientific reports, the fixed text, the pursuit of the finest authors…

Should Educational Publishers Be Disruptors?
September 27, 2016 at 11:24 am

Call me old-fashioned, but I’ve never warmed to the idea that disruption is a good thing in business. I’m not a fan of companies that set out to disrupt the industries in which they operate (take that, Jeff Bezos and Elizabeth Holmes) and I am particularly skeptical about those that set out to disrupt education,…

Independent Publishing Sector Is 'Thriving' Says IPG Report
September 20, 2016 at 10:40 am

The UK’s independent publishing sector is growing and “thriving”, a second annual independent publishing report has found. However, Brexit has materialised as the most significant issue facing members now, with staffing resources and cash flow issues high among the concerns. Intended as a “comprehensive” overview of and analysis into the state of independent publishing in…

Algorithms Could Save Book Publishing — But Ruin Novels
September 16, 2016 at 11:36 am

Jodie Archer had always been puzzled by the success of The Da Vinci Code. She’d worked for Penguin UK in the mid-2000s, when Dan Brown’s thriller had become a massive hit, and knew there was no way marketing alone would have led to 80 million copies sold. So what was it, then? Something magical about…

Amazon Has Cornered the Future of Book Publishing
September 16, 2016 at 11:31 am

As traditional publishers struggle with sales, Amazon is quietly cornering a powerful new trend in books. A recent report (pdf) from Bowker, the US company that issues International Standard Book Numbers (ISBN), shows that self-publishing is growing rapidly. Between 2010 and 2015, the number of ISBNs from self-published books grew by 375%. From 2014 and…

Using Content Analytics to Demystify Online Publishing
September 8, 2016 at 1:49 pm

The rules of online publishing seem to shift daily. One minute publishers are being told long-form articles have no home on the web, yet recent data suggests long-form does well on mobile and social. This webinar will explore major trends in online publishing and what a closer look at data analytics say about these trends. Leading publishers will share how their unique audiences are behaving within the context of broader industry trends and how they’re using analytics to drive their content & audience development strategies.